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Board of Directors
Peter Fitzgerald - Chairman

Peter Fitzgerald joined PNI's  Board of Directors in August 2001 and became Chairman of the Board in 2004. Mr. Fitzgerald took control as the President & CEO of PNI in March of 2005 until stepping down on October 1, 2008.  Mr. Fitzgerald continues to maintain an active role in the Company as Chairman of the Board.

Prior to PNI, Mr. Fitzgerald was CEO of Gretag Imaging where he built the company into one of the world's leading manufacturers of imaging equipment and systems before leaving to pursue personal interests. Previous to Gretag, Mr. Fitzgerald was CEO of Qualex, the Kodak photo-processing subsidiary, which he led very successfully for over seven years. While he was CEO of Qualex, Mr. Fitzgerald retained his active role as Vice President within Eastman Kodak where among other titles he carried the role of General Manager, Worldwide Consumer Imaging Services.

Mr. Fitzgerald has a Masters degree of Science in Business Administration at Massachusetts Institute of Technology. He is a Graduate of the PMD Program at Harvard Business School and is a Fellow of the Charter Association of Certified Accountants.

Peter C. Scarth - Director

Mr. Scarth joined the PNI's Board of Directors in September 2000. In March 2001 he assumed the role of CEO & President of the Company. Prior to PNI, Mr. Scarth served as Executive Vice President for Telepix Imaging Inc., a leading supplier of Internet imaging and e-commerce solutions that enable retailers to provide innovative digital photos and e-commerce solutions to the general public.

Mr. Scarth was involved with Telepix since its startup phase and was instrumental in the purchase of the company in 1999. Before launching Telepix, Mr. Scarth worked for the Eastman Kodak Company for 23 years in both the US and Canada running various division of the company including as Vice President and Business Manager, Consumer Imaging and Vice President of the Motion Picture division within Kodak Canada.

Mr. Scarth holds Chemical Engineering and Chemistry/Mathematics degrees from Queen's University in Kingston, Ontario.

Thomas Nielsen - Director

Mr. Nielsen joined PNI's Board of Directors in June 2005. Mr. Nielson has a strong passion for technology and customer solutions - specifically in the areas of digital imaging, electronic documents and multimedia - extending into mobile and wireless technologies.

Mr. Nielsen has over 15 years experience leading and managing cutting edge technology research & development in the software industry and has focused the last few years bridging engineering and business leadership functions. Currently, Mr. Nielsen holds the position asVP Marketing & Business Strategy, Digital Imaging Products . Prior to Adobe, Mr. Nielsen spent almost six years at Microsoft, where among many other duties, he led the Windows Printing and Imaging and Windows Digital Document teams where he was instrumental in defining and delivering the Windows XP Digital Photography experience, as well as leading the printing, scanning, digital camera, MFP and Fax strategy and infrastructure for the Windows client and server operating systems.

In addition Mr. Nielsen also directed Microsoft's digital imaging and electronic document platform strategy for the Windows operating system. While at Microsoft, Mr. Nielsen was also responsible for the planning & development of Microsoft's print server business. Mr. Nielsen represented many of Microsoft's strategies and technologies by way of keynote speeches, industry standards and conference presentations.

Cory Kent - Director
Mr. Kent is the longest serving PNI  Board member. Mr. Kent is a securities lawyer for the firm of Lang Michener, located in Vancouver, BC. His prime focus is as a member of the firm’s Corporate Finance and Securities Law Group. Before Lang Michener, Mr. Kent practiced with the firm of Anfield, Sujir, Kennedy and Durno, specialists in the fields of corporate finance and securities law. Mr. Kent was called to the Bar in British Columbia in 1996.
 
Mr. Kent earned his LL.B. at the University of British Columbia in 1995. He completed his B.A. at Carleton University in 1990. Mr. Kent is currently enrolled in part-time LL.M through Osgoode Hall Law School of York University and also is an Officer in the Canadian Naval Reserve.
Kyle Hall - Chief Executive Officer, Director

Mr. Kyle Hall is Chief Executive Officer and a member of the Board of Directors for PNI Digital Media.   

Having previously served as Chief Marketing Officer and Vice President of Business Development with PNI for the past ten years, Mr. Hall has been at the been at the forefront of the company’s growth, working directly with clients and staff to drive results.  Mr. Hall has been instrumental in not only taking the company across Canada and into the US markets, but also more recently into Asia-Pacific.

In 2007, Mr. Hall helped lead the acquisition of Pixology PLC, which expanded the company’s product offering with a new kiosk software solution, and added a list of clients critical to the company’s long term growth.

In 2009, Mr. Hall lead the acquisition of Works Media Ltd., which enabled the company to extend its product offering to an entirely new range of retail markets, and further complimented the kiosk software solution acquired in 2007.

So far during his time at PNI, the company has received several awards including top 15 finishes in the prestigious Profit100™ and Deloitte Fast50™ annual rankings for performance companies.

In March 2009, Mr. Hall was elected to the company’s Board of Directors, where he guides the company in the implementation of the company’s strategic plans.

Mr. Hall has 18 years of industry experience.  Prior to joining PNI, Mr. Hall held leadership positions with Telepix Imaging, Corel Corporation and MGI Software.

Mr. Hall is a graduate of the University of Western Ontario and played six seasons of professional football.

Aaron Rallo - President, Chief Operating Officer, Director

Mr. Aaron Rallo is President and Chief Operating Officer for PNI Digital Media.

Mr. Rallo joined PNI in 2004 as Chief Technology Officer.  With more than 12 years of combined experience in digital imaging, Mr. Rallo is recognized for his distinct combination of business know-how and hands-on technical skills.

Mr. Rallo combined the elements of a scalable consumer imaging solution with rapid development environment to create at a team responsible for the technical innovations of the PNI Digital Media Platform.

As President, Mr. Rallo plays a hands-on role in broadening the company’s overall market and product potential, and works closely with key clients and potential partners to keep PNI at the forefront of platform development.

In March 2009, Mr. Rallo was elected to the Board of Directors.

Prior to joining PNI, Mr. Rallo held key positions with Microsoft and served as Vice President at Fuji eSystems.  

Mr. Rallo is a graduate of the Rochester Institute of Technology and holds a Bachelor’s degree (Honours) in Computer Science.

Robert Chisholm - Director

Mr. Chisholm joined PNI's Board of Directors in April, 2009. 

Mr.  Chisholm joined PNI in 2001 until March 2009, and served as the Company’s CFO for seven years. Mr. Chisholm brings over 20 years of experience in finance and administration.

Prior to PNI Mr. Chisholm was Chief Financial Officer for SCS Solars Computing Systems Inc., a publicly traded Vancouver based software developer and electronic integrator for wholesale travel suppliers. Mr. Chisholm holds a professional accounting designation from the Certified Management Accountants of Canada and received his BBA with a major in accounting from Saint Francis Xavier University in Nova Scotia.

Lawrence I. Lerner - Director

Mr. Lerner joined PNI’s Board of Directors in March 2010.  Mr. Lerner is the change leader currently responsible for growing service lines at UST Global, a leading provider of end-to-end IT services and solutions for Global 1000 companies. His practice areas include Management Consulting, Interactive and Media Design, Business Intelligence and Data Warehousing and Business Analytics. 

Mr. Lerner has spent the last twenty years creating, growing and leading cutting edge Services and Strategy business units. He has successfully built profitable, multi-million dollar business units for the world’s top brands. 

With over ten years of international business experience, Mr. Lerner is a sought after and recognized expert in the Outsourcing and Offshoring industry.